Budget: $$$$($50,000 - $80,000)
Timeline: 3 mo.


The Kroil brand of penetrants have been helping manufacturing and trades professionals get tough jobs done since 1939. While undergoing a major brand and packaging evolution, Kroil partnered with us to fine-tune their brand strategy, messaging and website. With just a two-month timeline, we delivered a bold site refresh that served as a highlight of their brand announcement. We also delivered a phased CMS build-out to help their internal team manage general content and distributor communications.

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What We Did

  • Strategy
  • Copywriting
  • UX/UI Design
  • Development
  • Wordpress CMS

Before & After